Resources

Archives

high converting website Feat Image

High-Converting Websites: A Powerful Business Lever

By Danielle Iera / June 27, 2023

Your website is not just a digital front for your business; it’s an integral part of your sales process. A high-converting website can serve as a powerful vehicle for propelling your business toward unprecedented success. This article will delve into the manifold benefits a high-converting website can bring to your enterprise, from boosting sales to enhancing customer engagement and beyond.

Read More
privacy policy data policy feat

Every Website Owner Needs a Compliant Privacy Policy

By Danielle Iera / March 24, 2023

If you’re a website owner, you may have heard about the importance of having a privacy policy on your website. But do you know why it’s so crucial? In this post, we’ll explain why every website owner needs one, what it should include, and the consequences of not having one.

Read More
search console vs analytics

Google Search Console vs Analytics: 3 Cool Differences

By Danielle Iera / December 12, 2022

Search Console and Analytics are two Google tools that help you track website data, but they have different purposes. You may find it useful to use both tools at the same time, so knowing the key differences can help you get the most out of both Search Console and Analytics.

Read More
6 benefits of ga4

GA4 (Google Analytics 4): 6 New Benefits

By Danielle Iera / December 9, 2022

As a website owner, it can be difficult to keep up with all of the changes happening in the web industry. To help you stay on top of everything, we’ve created a basic overview of one of Google’s newest features: GA4 (Google Analytics 4). We’ll explain what it is and why we’re excited about this new tool.

Read More
branding vs brand identity feat image

Brand Identity vs Branding + Free Brand Kit

By Danielle Iera / November 3, 2022

If you’re unsure about the difference between branding vs brand identity, check out this post and download our free brand kit.

Read More
domain names featured image

Website Ownership: How to Protect Your Domain Names

By Danielle Iera / October 10, 2022

It’s important to understand that domain ownership is an asset an individual or company can protect. There are many ways to do this, but the most effective way is by keeping good documentation of who owns what domains and securing your accounts.

Read More
Track Website Leads - Use KPIs

Need to Track Website Leads? Use KPIs!

By Nicole Hanusek / June 15, 2021

Focus your efforts on the areas of our business that matter most. Start tracking website leads and KPI’s by downloading this easy-to-use template.

Read More
add closed captions to linkedin vid

LinkedIn Hack: How to Easily Add Closed Captions to Videos

By Danielle Iera / September 16, 2020

Captioning is inclusive. True, you’re boosting SEO or grabbing the attention of the serial scroller, but what you’re really doing is including over 5% of…

Read More
Calendly Tutorial

How to Support Your Calendar – A Calendly Tutorial

By Nicole Hanusek / August 17, 2020

Let’s say you’re someone who typically schedules a lot of meetings. Your weekdays are jam-packed with team and client meetings, the list goes on and…

Read More
ASL Hand Sign Language I Love You

Why I Learned American Sign Language & You Should Too [Updated!]

By Danielle Iera / April 15, 2020

I truly feel it’s important for others (especially communicators and marketers) to understand how learning and using other languages such as American Sign Language (ASL)…

Read More
How to Make Working from Home Work for You

How to Make Working from Home Work for You

By Nicole Hanusek / March 16, 2020

Tips for Working From Home When You’re Not Used to Working From Home Many people across the world suddenly find themselves having to figure out…

Read More
importance of seo

The Importance of SEO in Pittsburghese: Red Flags N’at

By Danielle Iera / September 16, 2019

An original post shared in 2017 and updated 9/16/2019. It was about friggin’ time. HI! If you’re into complete transparency, sarcasm, and the occasional cuss…

Read More