Why hire a web designer? (As opposed to doing it yourself)

The Scenario

Imagine yourself roller skating down the streets of San Francisco. All of a sudden, you hit a bump, and your face meets the sidewalk, up close and personal. You try to get up, but you quickly realize that you must have broken your arm. What’s your next step? Are you going to head home and make your own cast? Or will you go straight to the emergency room for an X-ray, an evaluation of the situation, and to have a doctor prescribe the correct solution?

The Solution

I imagine you will go to see a doctor. Why? Because a doctor has the knowledge you require. Doctors go through years of medical school and have vast experience. They are professional, they have the right tools, and they will cover all the bases. It will cost more than your homemade cast, but it will definitely be worth the cost, because your arm is going to heal properly and you will be using it again in no time.

The Web Designer

So why not do the same for your website? You could build it yourself, and it might look all right at first glance, but is it really going to perform as well as it should? Will it be as aesthetically beautiful as it could be? Will it look like everybody else’s site because you used a template, or will it look like you?

Hiring a professional web designer is critical for your business. I will look at your situation, consider what products you sell, think about who is your target audience, and come up with a solution that fits your needs. Your website will be beautiful and unique. Your clients will visit your landing page and say, “Wow, the Smack Happy team does really great work!” The information your clients came for will be clearly laid out in front of them. There will be no question about what they should do next, whether it is learning about your business, contacting you, setting up an appointment, or buying your products. It will be so easy that they will keep coming back to use your services again and again because the whole experience was so pleasant!

Not only will your clients be happy with the front end of your site — you are also going to be happy with the “behind-the-scenes” aspect of your site. I make websites easy to update, so there is no reason for you to contact your web designer every time you need to make changes. If you so desire, you will be able to make changes to the website yourself. If you need assistance, I will supply you with a brief “how-to” video tutorial. Most of my clients find the tutorial to be very helpful. Making your website user-friendly on the front end and back end allows me to be helpful in the best possible way: we have a win-win-win.

The Summary

Here’s a quick recap of why you should hire Smack Happy as your web design firm:

• You are going to receive personal attention
• Your website will be beautiful and unique
• Your site will be optimized for the best user experience
• All the current best practices will be incorporated
• You will be guided through the entire process — no figuring things out on your own
• Making updates to your site will be easier than ever
• You will have someone to turn to with questions
• You will be in the hands of an expert, which equals peace of mind

Need I say more? If you want to talk about it, let’s set up a meeting.