5 Ways to Communicate to Your Web Designer

5 Ways to Communicate to Your Web Designer

Communicate Your Vision to Your Design Team How do web designers transform client feedback into design? Even with an expert design team, communicating what you want can be done in ways that produce more efficient and effective results for you. Get the best results by planning a positive delivery, choosing your words carefully, communicating ideas … Continue reading 5 Ways to Communicate to Your Web Designer

Why a Poorly Designed Website is Hurting Your Business in 2019

Why a Poorly Designed Website is Hurting Your Business in 2019

Updating a Poorly Designed Website Updating a bad web design doesn’t have to be overwhelming and doesn’t need to be done all at once.   We can’t emphasize enough how important it is to have a well-designed website for EVERY business in 2019. This is the face of your business. Your website is the first … Continue reading Why a Poorly Designed Website is Hurting Your Business in 2019

Building Online Trust: How Your Site Needs to Express YOU

Building Online Trust: How Your Site Needs to Express YOU

Everyone is searching to make their website stand out from the rest, thinking that there’s a special formula that will make their website absolutely exceptional. The thing is, for your website to be unique, just like anything else that is yours, it needs to BE YOU. That is…the online version of you. Here’s how.   … Continue reading Building Online Trust: How Your Site Needs to Express YOU

9 Ways to Generate Content Marketing Ideas

9 Ways to Generate Content Marketing Ideas

As the world is constantly changing, any marketing plan must be consistently updated in order to continue targeting the right audience, and that includes content marketing. Do you need help with your content marketing plan? There are many resources to help get creative and generate ideas. Here are nine ways we would recommend to generate … Continue reading 9 Ways to Generate Content Marketing Ideas

Smack Happy is Excited to Present: “Smarketing Services”

Smack Happy is Excited to Present: “Smarketing Services”

The team at Smack Happy Design is excited to announce the launch of their fun, new marketing services subscription, Smarketing Services. Smarketing is the result of a graphic designer, a content copywriter, and a marketing nerd having a baby together, then throwing a block party with a bunch of super creative people. It takes a … Continue reading Smack Happy is Excited to Present: “Smarketing Services”

How Leveraging your Marketing Team Can Improve your Bottom Line

How Leveraging your Marketing Team Can Improve your Bottom Line

Expanding Your Team to Fuel Your Joy and Give Your Business Room to Grow. Being a business owner means wearing multiple hats. It oftentimes forces you to not only be the expert in your craft but to be your business’s marketing team and to fill several other roles that are not innate to your skill … Continue reading How Leveraging your Marketing Team Can Improve your Bottom Line

Why SEO Marketing Is Not Plug & Play Then Walk Away

Why SEO Marketing Is Not Plug & Play Then Walk Away

As search engine algorithms are not constant, SEO (search engine optimization) marketing strategy has to keep up. SEO is not a shiny tech tool that people can plug and play then walk away. An SEO marketing strategy must be devised, and that strategy has to include a good maintenance schedule. SEO Marketing MUST Be Maintained … Continue reading Why SEO Marketing Is Not Plug & Play Then Walk Away

What is a Staging Website and Why Do I Need One?

What is a Staging Website and Why Do I Need One?

Here’s Why You Need a Staging Website So, what is a staging website? A staging website essentially sets the stage for a new website that is being developed from an already existing website. It is a duplicate of the already existing website that is not meant to be accessed by the public. Any desired changes … Continue reading What is a Staging Website and Why Do I Need One?

Planning to Fail is the Ultimate Marketing Strategy Autopsy

Planning to Fail is the Ultimate Marketing Strategy Autopsy

Planning is essential to marketing success. Marketing without a plan isn’t marketing. Marketing without a plan is just plain luck. A thorough and trackable marketing plan is needed for marketing success. The thing is, an essential part of a successful marketing plan includes a plan in case of failure. Let’s discuss what’s needed to in … Continue reading Planning to Fail is the Ultimate Marketing Strategy Autopsy

5 Things You Can Do Now to Improve Site Speed & SEO Tomorrow

5 Things You Can Do Now to Improve Site Speed & SEO Tomorrow

While the content on a page remains of utmost importance for SEO (search engine optimization), that content also helps determine page speed. Aside from content, many other factors can help improve page speed, site speed, and overall SEO. Page speed is a cornerstone of SEO.   The things that you can do right now to … Continue reading 5 Things You Can Do Now to Improve Site Speed & SEO Tomorrow