An original post shared in 2017 and updated 9/16/2019. It was about friggin’ time. HI! If you’re into complete transparency, sarcasm, and the occasional cuss word…shit’s about to go DAHN (down). If you land on this post, and you’re from the ‘Burgh—go Stillers (Steelers)! Two facts – I am from Pittsburgh, Pennsylvania and SEO keeps … Continue reading The Importance of SEO in Pittsburghese: Red Flags N’at
Updating a Poorly Designed Website Updating a bad web design doesn’t have to be overwhelming and doesn’t need to be done all at once. We can’t emphasize enough how important it is to have a well-designed website for EVERY business in 2019. This is the face of your business. Your website is the first … Continue reading Why a Poorly Designed Website is Hurting Your Business in 2019
How Do You Update Google Sitelinks? Well, short answer—you can and you can’t update Google sitelinks for your website. If you’re not sure what I mean, these are the links and little tidbits of info that show up under your search results. This question has come up quite often lately, and often at the advice of … Continue reading Rant #425 — You Can(not) Manually Update Google Sitelinks!
Local business SEO is increasingly becoming a commonplace term. Unfortunately, a lot of people think they have a good handle on what is needed for a successful local SEO strategy, but there are a few elements that can be easily overlooked. Let us break down some of what we usually come across with our clients. … Continue reading Five Reasons Your Local SEO Strategy Isn’t Working
There are SO MANY RESOURCES out there to dig into when it comes to keywords and keyword research. At the very basic definition, keywords are words and phrases that you want people to search to get to your search result and ultimately click on it. 4 Keywords Tasks to Get Started Before you make any … Continue reading Where Do You Start with Keywords?
As search engine algorithms are not constant, SEO (search engine optimization) marketing strategy has to keep up. SEO is not a shiny tech tool that people can plug and play then walk away. An SEO marketing strategy must be devised, and that strategy has to include a good maintenance schedule. SEO Marketing MUST Be Maintained … Continue reading Why SEO Marketing Is Not Plug & Play Then Walk Away
So, GoDaddy is a very popular web hosting option. The GoDaddy website builder, especially their latest option, the GoCentral Website Builder, looks like a lucrative option, but is it really? At Smack Happy, we think that you should be using WordPress to build your website. Pair WordPress with WP Engine hosting and your website will … Continue reading Skip the GoDaddy Website Builder and Use WordPress
While the content on a page remains of utmost importance for SEO (search engine optimization), that content also helps determine page speed. Aside from content, many other factors can help improve page speed, site speed, and overall SEO. Page speed is a cornerstone of SEO. The things that you can do right now to … Continue reading 5 Things You Can Do Now to Improve Site Speed & SEO Tomorrow
Disclaimer: If my business communications college professor got ahold of this video, she would have my head on a platter for all of the “um’s”, “so’s”, and “you know’s”—however, I thought it was important to share this with you anyway. Google My Business Post Announcement In June 2017, Google released an option for businesses to … Continue reading Video: How to Add a Post to Your Google My Business Listing
How many different development *tools have you used or tried for your web development project? How many of those tools lightened your workload, or helped things run smoothly and seamlessly? We literally can’t remember how many tools we’ve been through because there are so many available. However, we can give you a short list of tools … Continue reading Smack Happy’s Top 7 Web Development Tools for 2017