As search engine algorithms are not constant, SEO (search engine optimization) marketing strategy has to keep up. SEO is not a shiny tech tool that people can plug and play then walk away. An SEO marketing strategy must be devised, and that strategy has to include a good maintenance schedule. SEO Marketing MUST Be Maintained … Continue reading Why SEO Marketing Is Not Plug & Play Then Walk Away
Tag: seo
5 Things You Can Do Now to Improve Site Speed & SEO Tomorrow
While the content on a page remains of utmost importance for SEO (search engine optimization), that content also helps determine page speed. Aside from content, many other factors can help improve page speed, site speed, and overall SEO. Page speed is a cornerstone of SEO. The things that you can do right now to … Continue reading 5 Things You Can Do Now to Improve Site Speed & SEO Tomorrow
Video: How to Add a Post to Your Google My Business Listing
Disclaimer: If my business communications college professor got ahold of this video, she would have my head on a platter for all of the “um’s”, “so’s”, and “you know’s”—however, I thought it was important to share this with you anyway. Google My Business Post Announcement In June 2017, Google released an option for businesses to … Continue reading Video: How to Add a Post to Your Google My Business Listing
11 SEO Red Flags to Watch Out For [Free On-Page Audit]
Whether you already work with a website marketing team, are looking for one, or doing the website work in-house—there are some key items that should make it into your discussion about improving your technical and non-technical SEO. Here are 11 search engine optimization red flags to watch out for and discuss with your web developer or … Continue reading 11 SEO Red Flags to Watch Out For [Free On-Page Audit]
Smack Happy’s Top 7 Web Development Tools for 2017
How many different development *tools have you used or tried for your web development project? How many of those tools lightened your workload, or helped things run smoothly and seamlessly? We literally can’t remember how many tools we’ve been through because there are so many available. However, we can give you a short list of tools … Continue reading Smack Happy’s Top 7 Web Development Tools for 2017
4 Top Reasons For A Website Redesign [And More]
Your website is your number one business asset and sales tool, so why should you consider a website redesign? Based on growth-driven and responsive web design, continuous improvements create a better-performing website. This doesn’t necessarily mean that you’ll need an entirely new site—but perhaps you’ll make some branding improvements, a few functional modifications, or really any other … Continue reading 4 Top Reasons For A Website Redesign [And More]
Spreading the Word, Part 2: Reaching Out
In part one of “Spreading the Word” I talked about how to optimize your site for search. Now I’m going to give you some suggestions on how to reach out to the people you know (and the ones you don’t) to let them know about your fantastic new web site.
Spreading the Word, Part 1: SEO
A friend of mine recently asked for some advice about how to make your site known, particularly if you’ve just launched. How to get your site into Google search results and in general what to do for search engine optimization.