Adams Asphalt Plant Services
The Brief
Adams Asphalt Plant Services, a family-owned business in Johnson Creek, WI, specializes in maintaining, repairing, and upgrading asphalt plants. Their existing website had become outdated and vulnerable due to unsupported plugins and a custom theme that could no longer be maintained. Security breaches, performance issues, and difficulty updating content made it clear that a stable rebuild was needed to support the company’s next stage of growth.
Our Approach
Rather than reinventing the design, we rebuilt the site on a secure and modern foundation using WordPress and Beaver Builder. This approach preserved the look and feel of the existing site while eliminating vulnerabilities, improving performance, and making updates far easier for Laurie and her team to manage. Along the way, we optimized content structure and load times to strengthen SEO and created a straightforward framework for showcasing projects.
The Result
The new site looks familiar…but under the hood, it’s faster, safer, and much easier to use. Adams Asphalt now has a reliable platform that reflects the professionalism of their work, improves search visibility, and provides peace of mind. With this stronger foundation, Laurie can focus on growing the business and connecting with more customers.
Industry
Local Business, Skilled Trades
Our Role
Single-Page Design, WordPress
Launch
November 21, 2024
From the Client
We don't have a testimonial yet from this client!