Refer Smack Happy Design

The Extension of Your Marketing Department

A Little Incentive

If you refer a client to us and they sign you, you can choose from one of the following incentives.

  • $100 Amazon Gift Card
  • 10% Off Your Next Project
  • $300 Charity Donation*
  • One Year Free Hosting

A Good Referral

What's a good referral for us? We mostly focus on designing and building websites. We build them in WordPress, so you can think of us as WordPress experts.

Because WordPress is a huge target for hacking, we also offer ongoing maintenance plans where we keep the software and plugins updated on a weekly basis, giving clients peace of mind. We have support hours that sit on top of that, which can be used for content updates, writing blog posts, social media, newsletters, and other graphic needs.

Back to web design for a sec, what sets us apart is that we really get to know our clients, their culture and personality, 

their target audience - we bring that all together to create a website that really speaks to their audience and helps complete that connection and trust that is necessary to close the deal. 

We're looking for three types of clients, outlined below. We're industry agnostic. Most of our clients are in professional services, such as consultancies or coaching. They might also use the word "client" and get most of their business through word-of-mouth.

Examples: IT Professionals, Coaches, Non-Profits, Software Providers, Transportation, Food and Beverage, Education, etc

Small Business

Looks like:

A company with 50 or fewer employees, or $10m-50m in revenue located anywhere in the US. Their website is outdated or underperforming. They don't have the time or expertise to handle a website redesign on their own. Or they need help maintaining the website and ongoing marketing efforts.

What to listen for:

  • The website isn’t generating enough leads or qualified leads
  • The website doesn't help them close deals
  • They need help and guidance to create a new website
  • Complaints about an unresponsive web developer

Solo Entrepreneurs

Looks like:

An individual who's been running their business for at least five years, making $1m-10m in revenue. They've done well enough with their web presence up until now and they're ready to take it to the next level. They usually don't have time to do this on their own and see the value in hiring an expert instead. 

What to listen for:

  • They want a new website but don't have the time or expertise to do it
  • The website isn’t generating enough leads or qualified leads
  • The website doesn't help them close deals
  • Their website is hard to work with or update 

Tech Start-ups

Looks like:

Start-ups often don’t have the budget for a full-time marketer or web person. Or they have so many marketing initiatives, they just can't keep up with it all. We can step in and help them execute strategies and create content. We become the fill-in employee until the start-up is ready to hire a full time marketing person. 

What to listen for:

  • Start-up people work long hours and may complain they have too much to do and not enough time to do it.
  • Or they may be asking if you know anyone who can do web work, marketing work, or content creation.

How to Bring Us Into the Conversation

“My website company has an opening to take on a new website project, would you be interested in chatting with them about your website?”

“When is the last time you redesigned and organized your website?"

[if over 4 years]

"You might want to consider a revamp for the new year, most websites get bloated and unfocused over time. I have a great firm I can introduce you to.”

“How is your website performing for you? Are you getting leads or is it helping you close leads?”

How to Introduce Us

If you find yourself talking to our future client, you can say something like:

“I know the perfect person who can help you, would you like me to give you an introduction?”


“I just met someone who can help you with this, I’d love to introduce you. Would that be OK?”

An email introduction is best, it can be short and sweet:

Hi [name],
I'd like you to meet Nicole Hanusek. She and her team at Smack Happy Design are the WordPress experts. Their custom websites are always delivered with these three pillars intertwined: design, functionality, and security. Their designs are created from scratch, tailored specifically for their clients (design). Their number one goal when building the site in WordPress is making sure you can easily make edits (functionality). And after they launch the website, they'll maintain it on a daily basis to keep it healthy and open for business (security).

Hi Nicole, I’d like you to meet my friend, [name], he/she owns a small business and needs your help with…

Please connect!


The incentive of your choice will be given when the new client chooses to do business with Smack Happy Design, signs a contract, and pays their deposit. After the deposit has posted the incentive will be issued.

For donations, you will be provided a list of vetted charities to choose from.