Recent Posts
Three Ways to Identify Your Target Audience
In 2021, people crave authenticity more than anything else. They want to know what brands stand for and if they can align with those brand values. At the end of the day, people don’t want to be sold to – they want to be spoken to. When it comes to connecting with a target audience,…
Branding Your Business: Make an Impression that Lasts
Branding isn’t one size fits all. Every business has a specific voice, tone, and style that should be represented in its branding. With the right branding, a company can distinguish itself, stand out, and make a long-lasting impression – even after just a few seconds. The Right Branding Can Enhance Your Business Businesses can decide…
How Practicing Creative Thinking Can Propel Us Forward
Yes, you are and can be creative. My mother always said, “I am not creative. I can’t even draw a stick figure…” and each time, it sounded more and more like she had stated a simple fact about herself. However, what I heard…was fear. Fear that showed up as insecurity, anxiety, or unworthiness. Or, perhaps…
