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SJ Alexander Philanthropy Associates

The Brief

Sheryl Alexander is poised to launch a consulting business aimed at non-profit organizations and donors, leveraging her extensive experience in philanthropy, governance, ethical considerations, and fundraising. The goal is to establish a simple, elegant, and effective online presence that embodies her culture and personality, facilitating outreach and publicity.

Our Approach

While Sheryl worked with a copywriter to develop the content for her new website, Smack Happy worked behind the scenes to discovery everything we could about her industry, her competitors, and her clients. This research helped us create a website design that accurately portrays Sheryl Alexander’s expertise and approach, making her consulting services clear to potential clients, and setting her apart in her industry.

The Result

Sheryl’s fresh new website is a beautiful, easy-to-use website that uniquely portray’s her personality, values, and services.

Industry

Coaching, Consulting, Non-Profit, Small Business

Our Role

Responsive Design, Web Design, WordPress

Launch

June 24, 2024

From the Client

It’s different developing a website for your personal company than it is developing a website for a company where you are an employee. It’s reflective of who you are as a person and a professional. Smack Happy helped me develop my website to reflect who I am and highlight the qualities, skills and services that are most important to me. No question was too small.

Having never done anything like this before, the team listened to me and helped me more clearly define what I wanted, and what I needed even when we had to redo things a couple of times. I really appreciated their patience, their expertise, and their humor. It was a pleasure working with everyone.