Diane Pauley

Archives

How to Increase Your Website Traffic with SEO

How to Increase Your Website Traffic with SEO

By Diane Pauley / June 21, 2021

We recently had the chance to sit down with Marc Brookland, CEO, and founder of SEO Locale, to hear firsthand what businesses should be looking…

Read More
Icon Person Thinking About How to Use Content Marketing to Connect with Your Audience

How to Use Content Marketing to Connect with Your Audience

By Diane Pauley / April 18, 2021

People love to consume content. And it’s everywhere these days. Most of us are glued to screens from the time we wake up until we…

Read More
2 Surefire Ways to Reach Your Target Audience Online

2 Surefire Ways to Reach Your Target Audience Online

By Diane Pauley / April 4, 2021

Knowing your target audience is one thing. Knowing how to reach them online is another. If you want to reach your target audience online, you…

Read More
who is your target audience

Three Ways to Identify Your Target Audience

By Diane Pauley / February 24, 2021

In 2021, people crave authenticity more than anything else. They want to know what brands stand for and if they can align with those brand…

Read More
branding that lasts

Branding Your Business: Make an Impression that Lasts

By Diane Pauley / January 24, 2021

Branding isn’t one size fits all. Every business has a specific voice, tone, and style that should be represented in its branding. With the right…

Read More
shd timeline updated

Inside Look: How Smack Happy Came to Be

By Diane Pauley / January 3, 2021

One Woman’s Entrepreneurial Journey: An inside look at how Smack Happy came to be. The start of any business is unique. Behind every business is…

Read More
keep clients smack happy

How to Keep Clients Smack Happy

By Diane Pauley / October 27, 2020

Ah, relationships. We can’t live without them, and we certainly can’t live without them in business. Relationships are the cornerstone of any good business.  And…

Read More
say no in business

4 Reasons to Say “No” in Business

By Diane Pauley / September 27, 2020

Contrary to popular belief, saying “yes” to every client doesn’t always help your business.  At Smack Happy Design, we know that we love to work…

Read More
remote business tips

3 Tips for Doing Business Digitally in Disruptive Times

By Diane Pauley / September 23, 2020

Learn how the Smack Happy team is doing business digitally and navigating the new realities of the remote world. Watch the interview here. What should…

Read More