Hiring someone you can trust means that you are no longer stressed out and struggling to get all the work done and only working IN your business, but instead you are spending more time growing, strategizing, and working ON your business.
Our clients, friends, and colleagues ask us questions about the challenges they’re facing online all of the time. We’re more than happy (even excited) to answer. Most of us just have all this knowledge floating around in our heads but never seem to get it all down “on paper”. So, we decided to change things … Continue reading Submit Your Marketing Question to be Answered on our Podcast / Videocast
Originally posted on January 7th, 2019. Updated June 27th, 2019. Often our clients tell us either one of two things: “I have all this content, but I’m not sure how to share it,” or, “I don’t have social media, but want to start using it and posting about my business. Where do I start?” Both … Continue reading Unsure Where to Start with Social Media?
Updating a Poorly Designed Website Updating a bad web design doesn’t have to be overwhelming and doesn’t need to be done all at once. We can’t emphasize enough how important it is to have a well-designed website for EVERY business in 2019. This is the face of your business. Your website is the first … Continue reading Why a Poorly Designed Website is Hurting Your Business in 2019
How Do You Update Google Sitelinks? Well, short answer—you can and you can’t update Google sitelinks for your website. If you’re not sure what I mean, these are the links and little tidbits of info that show up under your search results. This question has come up quite often lately, and often at the advice of … Continue reading Rant #425 — You Can(not) Manually Update Google Sitelinks!
There are SO MANY RESOURCES out there to dig into when it comes to keywords and keyword research. At the very basic definition, keywords are words and phrases that you want people to search to get to your search result and ultimately click on it. 4 Keywords Tasks to Get Started Before you make any … Continue reading Where Do You Start with Keywords?
Who is your voice? Your audience? Their goals? Your goals? The answers lie within the alignment of your marketing to a key piece of your business: your brand. We caught up with Rachel Plasse, owner of RP Integrated Marketing, who has spent most of her marketing career working with B2B and B2C large corporations. In … Continue reading Why Consistency is Important for Your Marketing
In a recent Smack Happy Videocast, we caught up with visual storytelling expert, Jennifer Baxter. Jen walked us through how storytelling is a really basic human need (so TRUE). We all communicate through story. We’re always telling a story. Stories pull people out of their day-to-day lives. At the basic level, the way that … Continue reading Use Storytelling to Boost your Content Marketing Naturally
It can be really easy to totally freak out when you see a huge drop in traffic, leads, conversions—the lot. First know that when you have a website, these types of things do happen, and are fairly common. Take a step back, and breathe because there are some easy steps to take to troubleshoot and get to … Continue reading Your traffic drops A LOT—what’s next?
The team at Smack Happy Design is excited to announce the launch of their fun, new marketing services subscription, Smarketing Services. Smarketing is the result of a graphic designer, a content copywriter, and a marketing nerd having a baby together, then throwing a block party with a bunch of super creative people. It takes a … Continue reading Smack Happy is Excited to Present: “Smarketing Services”