Quick note on AIaaS: Depending on your font, that may read as "Alas." We did not plan that. We also did not correct it. A typographic accident that feels oddly appropriate.
AIaaS, or AaaS (pronounced /æs/ — rhymes with "class") is what we prefer to call it.
Do you use AaaS for creative work?
No. We don’t use AaaS for graphic design, logo design, or brand identity work. Every concept, layout, and visual element is created by our team. If you have an AaaS-generated logo and want us to refine or update it, we’re not the right fit. Our creative work is built on human judgment, experience, and taste. That’s the whole point of hiring a design team.
Do I own the logo?
Yes. Once the project is complete and paid for, the final logo and all delivered files are yours.
I only have a low-resolution image of my logo. Can you help?
Yes. We can redraw your logo as a clean vector file from whatever you have. If the logo itself is fine and just needs to be rebuilt in proper formats, that’s a straightforward project.
What if I don’t like any of the concepts?
It happens occasionally. If the initial concepts miss the mark, we regroup and talk about what isn’t working before going back in. Discovery exists to reduce this risk, but creative work sometimes takes an extra pass.
Can you just clean up my existing logo?
Yes. If your logo is solid but needs updated colors, cleaned-up lines, or new file formats, a touch-up typically takes 30 minutes to an hour and can be done through your care plan support hours.
How long does a logo project take?
Most logo projects take three to six weeks from kickoff to final delivery, depending on the package and how quickly you provide feedback.
What files do I get?
A complete logo package with every format you’ll need: vector files for print, web-optimized versions, full color, single color, light backgrounds, dark backgrounds, and icon-only variations. You won’t have to come back to us for a file format later.
How many revisions are included?
Each package includes revision rounds to refine the selected concept. We keep going until it’s right, within the scope of what was agreed on. We’ll be clear about what’s included before we start.
How many logo concepts do I get?
That depends on the package you choose. We offer tiered options with different numbers of initial concepts. More concepts means more creative directions to evaluate before narrowing down. We’ll help you pick the right tier.
