Google Search Console vs Analytics: 3 Cool Differences
Search Console and Analytics are two Google tools that help you track website data, but they have different purposes. You may find it useful to use both tools at the same time, so knowing the key differences can help you get the most out of both Search Console and Analytics.
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Core Web Vitals: A Simplified Approach to Improve 3 Scores
Algorithm updates have 1 purpose: to help a person find exactly what they seek. Web Vitals are really no different. Here’s our approach…
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Optimize Your Website Like a UX Pro: A Step-by-Step Guide
Mastering Search Engine Optimization (SEO) will help you generate more targeted traffic. But, it’s not enough to just optimize for search engines alone. Thousands of people could flock to your website, but do they stay? And if they remain, are they having a good time?
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The Importance of SEO in Pittsburghese: Red Flags N’at
An original post shared in 2017 and updated 9/16/2019. It was about friggin’ time. HI! If you’re into complete transparency, sarcasm, and the occasional cuss…
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Why a Poorly Designed Website is Hurting Your Business
Updating a Poorly Designed Website Updating a bad web design doesn’t have to be overwhelming and doesn’t need to be done all at once. …
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Five Reasons Your Local SEO Strategy Isn’t Working
Local business SEO is increasingly becoming a commonplace term. Unfortunately, a lot of people think they have a good handle on what is needed for…
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Where Do You Start with Keywords?
Updated August 26, 2021 There are SO MANY RESOURCES out there to dig into when it comes to keywords and keyword research. At the very…
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Rant #425 #701 — You Can(not) Manually Update Google Sitelinks!
How Do You Update Google Sitelinks? Well, short answer—you can and you can’t update Google sitelinks for your website. If you’re not sure what I mean,…
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Why SEO Marketing Is Not Plug & Play Then Walk Away
As search engine algorithms are not constant, SEO (search engine optimization) marketing strategy has to keep up. SEO is not a shiny tech tool that…
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Video: How to Add a Post to Your Google My Business Listing
Disclaimer: If my business communications college professor got ahold of this video, she would have my head on a platter for all of the “um’s”,…
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