Web Development
Optimize Your Website Like a UX Pro: A Step-by-Step Guide
Mastering Search Engine Optimization (SEO) will help you generate more targeted traffic. But, it’s not enough to just optimize for search engines alone. Thousands of people could flock to your website, but do they stay? And if they remain, are they having a good time?
Read More3 Key Phases of The Website Design Process
The entire website design process is equally important, from creating sitemaps and prototypes to mockups. While distinct, the overarching goal of sitemaps, prototypes, and mockups is to better explain jargon then can be done in the written word or vocally. We’ll review a few phases of the overall website design process, including planning, pre-design, and…
Read MoreWhy Your Business Needs Content and Design
You may already know you need a beautiful, well-functioning, responsive website. But do you know why? A website gives you the ultimate opportunity to communicate with potential customers. It’s the one-stop-shop where they get to meet you, learn about your business, and decide if they want to purchase your product or service. Perfect. Now, how…
Read MoreWhat’s What: Custom Web Application, Plugin, & Website
What’s the difference between website, plugin, and custom web application? Hands up if the words website, plugin, and web application all sound like synonyms! To the untrained eye, these digital thingamajigs all seem to look and feel the same, but while they share some similar territory, they are actually quite different. Which is very important…
Read MoreWhat makes a great web developer?
[and] What does a great web developer do? An SHD full-stack developer spotlight story and Q&A. Over the past few years, I’ve been fortunate enough to bear witness to the culmination of the Smack Happy Design (SHD) dream team that I am always honored to play my teensy role in. With our “unique team-first attitude”…
Read More5 Ways to Communicate to Your Web Designer
Communicate Your Vision to Your Design Team How do web designers transform client feedback into design? Even with an expert design team, communicating what you want can be done in ways that produce more efficient and effective results for you. Get the best results by planning a positive delivery, choosing your words carefully, communicating ideas…
Read MoreWhat is Git, & Why is it Important [for Website Version Control]?
Git is a tool that’s there to make lives easier. Smack Happy uses this device for version control of our project code. It’s a code management platform, as well as a great, essential tool to produce the best websites with the least amount of stress, and here’s why. Git Takes the Cake in Code…
Read MoreWhy a Poorly Designed Website is Hurting Your Business
Updating a Poorly Designed Website Updating a bad web design doesn’t have to be overwhelming and doesn’t need to be done all at once. We can’t emphasize enough how important it is to have a well-designed website for EVERY business no matter what year it is right now. This is the face of your…
Read MoreDeveloper Tools for Your Creative Genius in 2019
It is almost 2019, and we know that your new year’s resolutions list is growing, right? Whether you have one, zero, or 125 resolutions in mind, the end, as well as the beginning of the year, is a time that is often brimming with creativity as we usher in the new year! Here are a…
Read More4 Insights from WordCamp Boston 2018
WordCamp conferences are always wonderful learning hubs for all types of WordPress users. These conferences are held worldwide and are purely community-organized. Anyone from new website owners to the most seasoned core developers engages in sharing at least one facet of their WordPress experience, which in turn benefits everyone! Our very own Corina Pfeffer, Website…
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