VIDEO

Button Pushers Anonymous

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LENGTH: 20:19

We were inspired (okay, maybe a little triggered) by a post claiming that agencies “just push buttons.” So we decided to set the record straight: website maintenance is more than one-click updates.

We were inspired (okay, maybe a little triggered) by a post claiming that agencies “just push buttons.” So we decided to set the record straight: website maintenance is more than one-click updates. It’s constant vigilance, security management, troubleshooting rogue plugins, and dealing with domains that vanish into the void.

We talk about:

  • Why automation is a tool—not a substitute for expertise
  • The real process behind keeping sites secure and updated
  • The unexpected chaos of PHP updates and plugin vulnerabilities
  • The client stories that make you question reality (in a good way)If you’re tired of the “just click this” advice, this one’s for you. Because real maintenance is more than just pushing buttons—it’s knowing what to do when they don’t work.

 

Let's Not Optimize This

Topics Discussed: Marketing, Smack Happy

Episode: 1

Season: 2025

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