The Value of a Care Plan
In this fast-paced, instant-gratification society your website’s visitors assume that your website is always accurate, current, and reliable. However, most businesses don’t have someone on staff dedicated to the care and keeping of their website.
Just like a furry friend, vegetable garden, or relationship, your website requires frequent attention and care. Without this, your website has trouble doing what it’s designed to do—represent you in the digital world and bring in new business.
Sure, you could hire a new employee, or…you can give your website a Smack Happy Care Plan.
Think of us as your personal website advocates.
A care plan from Smack Happy does just that, provides weekly and monthly necessary care for your website. It’s a collection of preventative maintenance services that keep your website safe, healthy, and open for business.
- Plugin, Theme and Core File updates
WordPress is the world’s most popular content management system powering 43% of all websites on the internet. As a result, there are millions of plugins created by well-meaning developers to enhance the functionality of these WordPress websites. While plugins create amazing functionality they also, unfortunately, introduce vulnerabilities. Keeping plugins, themes, and core files updated is your best line of defense.
- Daily, Offsite Backups
Pre-update backups insure that we can quickly fix anything that breaks as a result of these updates. Without a reliable and quickly accessible backup, plugin updates can turn into a messy site recovery task, and no one wants that!
- Vulnerability Monitoring
We get notified when a plugin has a known vulnerability and we can take quick action to fix that vulnerability.
- Uptime Monitoring
We will be notified if your website ever goes down, so we can get it back online before anyone else notices.
- Security Scanning
We scan your website’s files to make sure everything is clean. Regular scanning is necessary for quickly identifying potential threats and addressing them.
- Link Monitoring
If an external link ever goes dead (sends your valuable website visitors to a 404 “Page Not Found”) we can identify those links and either fix or remove them to keep your SEO value in-tact.
And there’s more!
All we’ve talked about so far is the bare minimum care and keeping of a website to address the continued functionality and reliability of your digital asset. But what about making sure your website is current and accurate?
Our care plans go beyond basic maintenance to make sure your website is always relevant!
We will be your on-call marketing team with a variety of designers, writers, SEO specialists, and web developers ready to work for you.
Use this monthly time for content updates, strategy calls, coaching, design updates, graphic design, your newsletter, small SEO tweaks, social media, bug fixes. Whatever your heart desires!
So what are you waiting for?
Your beautiful website is begging for care and attention so it can do what it was designed to do: help your business GROW!