Optimize Your Website Like a UX Pro: A Step-by-Step Guide
Mastering Search Engine Optimization (SEO) will help you generate more targeted traffic. But, it’s not enough to just optimize for search engines alone. Thousands of people could flock to your website, but do they stay? And if they remain, are they having a good time?
2 Surefire Ways to Reach Your Target Audience Online
Knowing your target audience is one thing. Knowing how to reach them online is another. If you want to reach your target audience online, you need to learn what makes them tick. What do they love? What are they afraid…
Three Ways to Identify Your Target Audience
In 2021, people crave authenticity more than anything else. They want to know what brands stand for and if they can align with those brand values. At the end of the day, people don’t want to be sold to –…
Branding Your Business: Make an Impression that Lasts
Branding isn’t one size fits all. Every business has a specific voice, tone, and style that should be represented in its branding. With the right branding, a company can distinguish itself, stand out, and make a long-lasting impression – even…
How Practicing Creative Thinking Can Propel Us Forward
Yes, you are and can be creative. My mother always said, “I am not creative. I can’t even draw a stick figure…” and each time, it sounded more and more like she had stated a simple fact about herself. However,…
3 Ways to Practice Clever and Creative Thinking
Back to Basics: 3 Ways to Practice Clever and Creative Thinking If we want to support our customers, family, friends, colleagues, or anyone with any issue – actively listening has and will always help us find the solutions we need…
Inside Look: How Smack Happy Came to Be
One Woman’s Entrepreneurial Journey: An inside look at how Smack Happy came to be. The start of any business is unique. Behind every business is someone who decided to take the leap to start something new. And for Smack Happy,…
How to Keep Clients Smack Happy
Ah, relationships. We can’t live without them, and we certainly can’t live without them in business. Relationships are the cornerstone of any good business. And to have long-lasting client relationships, you have to put in the work as a business…
Quick Tips to Identify the Latest Scams Targeting Website Owners
Scams Targeting Website Owners: Website Domain Renewals This week’s tip is about the latest scams targeting website owners. As if we don’t have enough to worry about, right?! Scammers are getting REALLY GOOD at making things look legit. Lately, we’re…
3 Key Phases of The Website Design Process
The entire website design process is equally important, from creating sitemaps and prototypes to mockups. While distinct, the overarching goal of sitemaps, prototypes, and mockups is to better explain jargon then can be done in the written word or vocally.…
Smack Happy Awarded IBTimes’ Best Web Design Company Designation
Yippee! International Business Times, a global insight and analysis e-publication serving over 55 million unique visitors, ranked Smack Happy among the best in the United States, as verified by the IBTimes editorial and data teams. Smack Happy is now recognized…
4 Reasons to Say “No” in Business
Contrary to popular belief, saying “yes” to every client doesn’t always help your business. At Smack Happy Design, we know that we love to work with businesses that impact the world. So that’s who we choose to work with –…
3 Tips for Doing Business Digitally in Disruptive Times
Learn how the Smack Happy team is doing business digitally and navigating the new realities of the remote world. Watch the interview here. What should businesses be thinking about right now during COVID-19? Everyone is sending tons of newsletters and…
Organize & Prioritize Your Website Marketing
In this post, I’ll talk about some techniques for finding the time to organize and execute your website marketing plans. You’ll walk away with some actionable items to help keep you moving forward on both fronts. I’ve struggled with calendar…
LinkedIn Hack: How to Easily Add Closed Captions to Videos
Captioning is inclusive. True, you’re boosting SEO or grabbing the attention of the serial scroller, but what you’re really doing is including over 5% of the world’s population. You’re including viewers that may not be able to hear the video.…
The Story Behind the Name: Smack Happy Lessons in Leadership
Learn how Nicole, owner of Smack Happy Design, got started and why she loves her work, her team, and making her clients happy. When did you start using WordPress? I started using WordPress when I started my business twelve…
How to Support Your Calendar – A Calendly Tutorial
Let’s say you’re someone who typically schedules a lot of meetings. Your weekdays are jam-packed with team and client meetings, the list goes on and on. Whether you’re using a scheduling tool to book meetings and keep track of your…
3 Most Common Reasons for WordPress Website Crashes and 5 Ways to Prevent Them
As an entrepreneur, chances are you’ve already designed your dream website with a great deal of thought and effort. You wouldn’t want to wake up one morning and find that it has crashed. And yet, website crashes can happen to…
11 Signs Your Website Needs a Redesign Now
“There is no perfect formula for success. Iterate your digital business strategy, and remember that you don’t need to fear failure, you need to fear not trying.” — David Vogelpohl, VP of Web Strategy at WP Engine 1 | Updating…
Why Your Business Needs Content and Design
You may already know you need a beautiful, well-functioning, responsive website. But do you know why? A website gives you the ultimate opportunity to communicate with potential customers. It’s the one-stop-shop where they get to meet you, learn about your…
