Articles

Website Marketing While You Cook: 3 Recipes for Success

By Danielle Iera | January 4, 2018

We decided to combine the idea of cooking and marketing together because it’s fun and frankly two surprisingly similar concepts. Wouldn’t you want potential customers craving your next blog post like it was the best bite of digital food they’d…

Smack Happy Design Wins 2017 IMA Outstanding Achievement Award in Web Design & Development

By Danielle Iera | November 20, 2017

Contact: Danielle Iera                                                                           …

How to Get the Most Out of Your Marketing Budget

By Danielle Iera | November 14, 2017

You have so many things on your plate — growing your business, taking care of current customers, finding new customers, and outdoing expectations. And figuring out your marketing budget is a huge part of the work you do. But it’s…

How to Hire & Manage a Remote WordPress Team [WP Elevation Blog]

By Danielle Iera | September 28, 2017

In this post, Nicole shares her tips on how to hire and manage a remote WordPress team by discussing the challenges the company has faced, how we overcame those challenges and some of the tools the team uses to make…

5 Things Every Website Owner Should Know

By Nicole Hanusek | September 22, 2017

Just about everyone has a website these days, actually, that isn’t true. I heard that only 20% of businesses have websites, which is astounding. But anyway, if you’re online looking at an article like this, you probably have a website.…

Video: How to Add a Post to Your Google My Business Listing

By Danielle Iera | September 14, 2017

Disclaimer: If my business communications college professor got ahold of this video, she would have my head on a platter for all of the “um’s”, “so’s”, and “you know’s”—however, I thought it was important to share this with you anyway.…

3 Reasons Why Our Work-Life Balance Directly Affects Your Results

By Danielle Iera | August 25, 2017

Not only does a good work-life balance benefit us as a team, but also plays a part in how our work is affected and delivered to you. One of the many reasons I love working for this team is the…

Lesson #283: Be Accountable, Honest & Check Your Work

By Danielle Iera | August 4, 2017

Oops, We Made a Mistake I’m just writing to let you know about a lesson we learned recently. We got some really valuable takeaways from this experience, and I thought it would be awesome for you to learn from our…

Your Website is Not a ‘Build it and Forget it’ Proposition

By Danielle Iera | August 1, 2017

Here’s Why Using a Professional Web Designer Saves You Time & Money I once worked with a guy who would come in on Monday after a rough weekend and, no matter how bad he felt, sit down at his desk…

WordPress Maintenance: the Key to a Successful Website

By Nicole Hanusek | July 5, 2017

Your website is a living, breathing thing, so-to-speak. It’s never truly done and needs to be looked after, just like a garden. If you stop watering your plants, they start to look sad and wilt. The same is true for…

Why We Love WordPress & We Throw Shade @ Squarespace / Weebly / Wix

By Danielle Iera | June 28, 2017

We hear it almost daily from our clients and prospects –– some people hate Squarespace, Weebly and Wix, while we continue to shout out our love for WordPress. But why is there such polarization? After all, they’re all Content Management…

Smack Happy Design is Named a Silver Winner in the 2017 Summit Creative Award® Competition

By Danielle Iera | June 21, 2017

Contact: Danielle Iera                                                                          …

Website Project & Knowledge Management Tools We Love

By Danielle Iera | May 1, 2017

Editors note: Updated 1/4/2021 One key component of a good team is to have processes in place and useful tools at their fingertips to keep themselves, each other, and their projects organized. Here’s a shortlist of our favorite website project…

Things To Think About Before Hiring A Web Development & Design Firm

By Danielle Iera | April 3, 2017

So, you’ve decided you need to hire a firm for some web development and design, but where do you start? In an effort to make this a successful process for you, we’ve gathered some important questions to ask and thoughts…

Crowdreviews.com Interviews Smack Happy Design

By Danielle Iera | March 6, 2017

Interview With Crowdreviews.com & Smack Happy Design Jeev: Hi, today we’ve got Nicole Hanusek from Smack Happy. Welcome, Nicole—I appreciate you coming and joining us today. Nicole: Hi! Thank you for having me. Jeev: So, Nicole—tell me a little bit…

Smack Happy’s Top 7 Web Development Tools for 2017

By Danielle Iera | February 12, 2017

How many different development *tools have you used or tried for your web development project? How many of those tools lightened your workload, or helped things run smoothly and seamlessly? We literally can’t remember how many tools we’ve been through because…

Choosing A Cheap Web Designer Puts Your Business At Risk

By Nicole Hanusek | January 12, 2017

Over the years, a couple of my best clients have gone with the cheapest website design solution—whether it’s the cousin, the friend, or a referral from a business acquaintance who knows how to create websites. Most of these “solutions” have…

4 Top Reasons For A Website Redesign [And More]

By Danielle Iera | December 7, 2016

Your website is your number one business asset and sales tool, so why should you consider a website redesign? Based on growth-driven and responsive web design, continuous improvements create a better-performing website. This doesn’t necessarily mean that you’ll need an entirely…

Spotting A Sh*tty Storyteller, From Danielle Iera

By Nicole Hanusek | October 27, 2016

History says that the art of storytelling is binding, defining, relays important messaging, and invokes positive interactions and experiences among us humans. First an ancient practice, and now utilized as a marketing technique—storytelling has become a very buzzy, popular part…

What is Content Marketing?

By Danielle Iera | August 18, 2016

Content Marketing. What is it? Why is it a critical strategy for any business? Part one in a series explains why Content Marketing is important and throws in a little historical perspective (Content Marketing is not new). Transcripts Hello smack…