Articles

SHD Makes UpCity’s Top 20 Web Designers List in 2019

By Danielle Iera | September 6, 2019

Smack Happy has more than 20 years of experience in web design. The San Francisco company builds custom websites, designs graphics, creates UX and UI software, integrates social media, sets up email newsletters, incorporates SEO, and customizes WordPress sites. The…

Smack Happy Design Slaps Ineffective Communication Aside with Workast

By Danielle Iera | August 23, 2019

Smack Happy Design Slaps Ineffective Communication Aside with Top-Notch Project Management Solution August 22, 2019 Medium Angeli Yuson of Workast writes, Danielle Iera, project manager at Smack Happy Design, and her co-workers use Workast to foster a team-first environment on…

Your WordPress Post Editor May Look Different: Here’s Why

By Nicole Hanusek | August 5, 2019

If your WordPress Post Editor looks different, you probably just need to install the Classic Editor plugin for WP. The fairly recent WordPress 5.0+ ([simple_tooltip content=’The latest WordPress editor is named Gutenberg, like Johannes Gutenberg, who helped usher the democratization…

3 Ways to Build Trust with Your Remote Team

By Nicole Hanusek | August 5, 2019

Build trust with your remote team and show them how to trust you, too. 1. Take a leap of faith. Dive in! Build trust with your employees! Easier said than done, right? Think of it this way: Years ago, most…

Submit Your Marketing Question to be Answered on our Podcast / Videocast

By Danielle Iera | June 27, 2019

Our clients, friends, and colleagues ask us questions about the challenges they’re facing online all of the time. We’re more than happy (even excited) to answer. Most of us just have all this knowledge floating around in our heads but…

Unsure Where to Start with Social Media?

By Danielle Iera | June 27, 2019

Originally posted on January 7th, 2019. Updated November 11th, 2019. Often our clients tell us either one of two things: “I have all this content, but I’m not sure how to share it,” or, “I don’t have social media, but…

5 Ways to Communicate to Your Web Designer

By Nicole Hanusek | June 19, 2019

Communicate Your Vision to Your Design Team How do web designers transform client feedback into design? Even with an expert design team, communicating what you want can be done in ways that produce more efficient and effective results for you.…

Tough Conversations

By Nicole Hanusek | June 12, 2019

The hardest part of my job as a manager is having tough conversations. One might even say, this is the toughest part of life. Because no one likes to break up with someone else, or hurt another’s feelings, or even sit in awkward silence. In fact, I’m going to wager that most of us dread this kind of talk.

How Long Does Website Design Actually Take? [BONUS: Project Guide]

By Nicole Hanusek | May 30, 2019

You decided you want a brand new website, or you have a website and you’d like a website redesign or refresh. You have a vision of what you want and when you are going to have it, but then you…

What is Git, & Why is it Important [for Website Version Control]?

By Nicole | May 22, 2019

Git is a tool that’s there to make lives easier. Smack Happy uses this device for version control of our project code. It’s a code management platform, as well as a great, essential tool to produce the best websites with…

Why a Poorly Designed Website is Hurting Your Business

By Danielle Iera | May 15, 2019

Updating a Poorly Designed Website Updating a bad web design doesn’t have to be overwhelming and doesn’t need to be done all at once.   We can’t emphasize enough how important it is to have a well-designed website for EVERY…

Beautiful Websites Make You, Me, & Everyone Happy

By Nicole Hanusek | May 9, 2019

Consider this: if your website is beautiful, your website visitors will feel good. As human beings, despite each of our unique qualities, we can agree that beautiful things make us feel good. This raises several questions, starting with: What is…

Using Public Logos from Major News Publications on Your Website [Downloadable List]

By Danielle Iera | May 8, 2019

If you ever need to access ready-to-use public logos of major news publications for your website, look no further! Why do we provide you with these resources? Many websites add the ‘as seen on (media logo)’ to potentially increase traffic…

How to Document Your Processes for Easy Delegation

By Nicole Hanusek | April 24, 2019

Delegation Can be Simple One of the scary things about hiring someone is trying to figure out what you can delegate to them and how to delegate it. Delegation begins with creating processes for your business.   Now, you might…

Team Spotlight: Alexis Keenan, Authentic Storyteller

By Nicole Hanusek | April 16, 2019

Let’s take a moment to talk about one of our matchless content creators, Alexis Keenan. Her video production work is exceptional because she consistently integrates her up-to-date video production technology expertise and on-brand authentic storytelling. Recently we sat down and…

How to Create Your Core Values

By Nicole Hanusek | April 11, 2019

Defining Your Core Values: A Soul-Searching Exercise   What Are Core Values? Core values are the culmination of your vision, mission, and culture. If you were to put them all in a stew, your core values are the mix of…

Five Reasons Your Local SEO Strategy Isn’t Working

By Nicole Hanusek | March 18, 2019

Local business SEO is increasingly becoming a commonplace term. Unfortunately, a lot of people think they have a good handle on what is needed for a successful local SEO strategy, but there are a few elements that can be easily…

Saying No & Why You Shouldn’t Always Say Yes (to Customers)

By Nicole Hanusek | March 10, 2019

We have all said yes, some too many times in many different aspects of our lives, but the one lesson we have learned is why you should not always say yes to customers.  Sometimes saying no to customers is ultimately better…

Team Spotlight: Corina Pfeffer, Rockstar Web Designer Inspired by Motherhood

By Nicole Hanusek | February 22, 2019

Let’s take a moment to talk about one of our great web designers and developers, Corina Pfeffer. She is highly skilled, an integral part of our team, and she doubly works as a full-time mom, sharing her creativity and skill…

Where Do You Start with Keywords?

By Danielle Iera | February 21, 2019

Updated August 26, 2021 There are SO MANY RESOURCES out there to dig into when it comes to keywords and keyword research. At the very basic definition, keywords are words and phrases that you want people to search to get…